Ad Creatives
Ads People Stop For
Personality-led ads, app walkthroughs and gameday hooks filmed and edited by our team. For ReBet we have produced more than 60 ad videos to date.
Read more about Ad CreativesWe run paid media, creative and email for sportsbooks, DFS apps, online casinos, betting tools, picks communities and sports personalities, planned around licensed markets and age rules. Dimers added 1,284 paid users with us, and ReBet returned over 2.2x on ad spend.
Rated Excellent|4.6 out of 5Trustpilot$28,283,910
in revenue generated for betting clients
Services
One team runs your paid media, creative, email and conversion work against the targets we agree with you.
Ad Creatives
Personality-led ads, app walkthroughs and gameday hooks filmed and edited by our team. For ReBet we have produced more than 60 ad videos to date.
Read more about Ad CreativesAd Management
Certified, geo-fenced campaigns on Meta, Google, TikTok and X, optimized for first deposits, paid members and retained players rather than cheap installs.
Read more about Ad ManagementEmail Marketing
Gameday picks, line-move alerts, reactivation offers and win-back sequences that bring dormant bettors back, kept inside responsible gambling and bonus rules.
Read more about Email MarketingConversion Rate Optimization
Landing pages and registration flows that load fast on mobile, show terms clearly and carry geo and age checks, so paid traffic turns into verified players.
Read more about Conversion Rate OptimizationTell us where growth has stalled and we will tell you which lever to pull first.
Work With UsWork
Ads, emails and pages we produced for sportsbooks, DFS apps, betting tools and picks groups.
Case studies
How betting operators, tools and communities grew paying players with Valiant.
All Case Studies
Results
$310K+ in attributable revenue from email
370+ campaigns delivered across top creator accounts
1.3M+ emails delivered generating 457K+ opens and 12K+ clicks



“Has been awesome working with Valiant”
“Has been awesome working with these guys so far! Great communication and always willing to hop on a call.”
Co-Founder of Whop
Results
Over 2.2x return on Advertising Spend
60+ ad Videos Created To-date
1M+ impressions Generated from Ad Videos



The work
ReBet entered the competitive online sportsbook and casino space with a different pitch: a social-first platform that felt less like a corporate betting giant and more like a community you'd actually want to be part of.
Results
1284 new Paid Users Acquired
$100k+ 1st Month Revenue Generated
46,617 unique Clicks Generated



“Valiant Really Captured What We Were Trying to Get Across”
“Really great thinking across all of them. Some killer creative sparks and some really interesting spins on the different campaign briefs. You’ve really captured what we were trying to get across.”
Marketing Admin at Dimers
Process
We confirm licensed markets, age rules and bonus restrictions first, then build and test creative market by market.

A shared channel in Slack, Discord or Teams, access to your client portal, and a kickoff call that captures your goals, your numbers and your brand.
Step 1 of 7

Market and competitor research, positioning and a forecast you can hold us to, written into your portal before anything is produced.
Step 2 of 7

Ad accounts, pixels, server-side tracking and attribution configured and checked before a single dollar of budget is spent.
Step 3 of 7

Video, graphics and emails produced by our team, briefed from the hooks and angles already converting in your market.
Step 4 of 7

Campaigns built, checked and launched with a written test plan for the first thirty days, so every result teaches us something.
Step 5 of 7

Daily monitoring and weekly tests. Budget moves toward what is working and away from what is not, with the reason recorded.
Step 6 of 7

Weekly calls, monthly reports and a quarterly review of where to scale next, with every number visible in your portal.
Step 7 of 7
Background
Valiant grew up in sports betting communities, working with picks groups, handicappers and creators on Whop and Discord. That is how we learned what makes a bettor trust a capper, tail a play and renew. That knowledge turned Dimers’ betting data into 1,284 paid users, and it built ReBet a video program that returned over 2.2x on ad spend.
Meet the team
Benjamin Hall
CEO, Founder
Andrew Kissel
Director of Marketing
Theo Cockayne
Head of Campaigns
Reviews
Zachary
Co-Founder, Bet Bettor
If you want to hire the best, you need to hire the ones that walk the talk. Too many agencies don’t truly understand marketing and what drives results in our niche. If you need a top marketing firm for your company, Valiant is a great choice.

Cameron Zoub
Co-Founder of Whop
“Has been awesome working with Valiant”
Has been awesome working with these guys so far! Great communication and always willing to hop on a call.

Kieron Byatt
Marketing Admin at Dimers
“Valiant Really Captured What We Were Trying to Get Across”
Really great thinking across all of them. Some killer creative sparks and some really interesting spins on the different campaign briefs. You’ve really captured what we were trying to get across.
Michael Curran
Founder, Online Casino
Valiant has been excellent at helping us refine our email marketing and ad buying strategy. Highly recommend Valiant to anyone serious about growing their company
Dangime
Founder, Sportsbook Exclusive
Game Changing for Our Sportsbook

Jason Love
CEO of TradeFundrr
“A Marketing Partner That Truly Delivers Results”
Working with Valiant has been one of the best business decisions we’ve made. Valiant took the time to understand our company, our goals, and our brand before developing a strategy that actually delivered results. Communication has been excellent throughout the entire process, and Valiant has consistently been proactive with new ideas and recommendations rather than simply executing tasks. If you’re looking for a marketing partner that is knowledgeable, responsive, and truly invested in helping your business succeed, I highly recommend Valiant.
Vaporware
Owner, Prop Firm
These guys are great, I have used them on a few projects and very satisfied. Valiant’s metrics-driven approach is a breath of fresh air. Highly efficient!
Randy Habba
Owner, Stock King Sharks
They work so well with you!. I truly appreciate their hard work and weekly live calls to review and work on new things if one thing is not working. The team is excellent and is there for you every day no matter the questions or concerns. Highly recommend to use them for any project you have. I've grown tremendously in all social media and my WHOP has been getting many more paid subscribers since I started with them back in October of 2024.
James
CFO, Trading Education
Nothing but a good experience with the Valiant team and Ben. Worked with them for the past year with my education company, really like their focus on always optimizing and improving things as well as their strategy docs and sessions. Their graphic design and email marketing are top notch, some of the best in the industry and they've helped improve revenue by a huge amount since the start of working with them.

Dallas Simons
Head of Marketing at Wealth Group
“Real results from ads and short form content”
Ive developed a really good relationship with Valiant and their team, starting to see some really good results with Valiant when it comes to Ads and Short form content.

Matt Simon
Co-Founder of Option Omega
“I think these are some of the best ad scripts we’ve seen.”
All of the hooks Valiant creates in the ads are strong. Great ideas. I would highly recommend.

Sam Eder
CEO of MarketMates
“Well written scripts... and well delivered. Honestly very impressed.”
I’ve been though all the new videos. They are really strong. Great work. Well written scripts... and well delivered. Honestly very impressed. We had one call and they really understood and nailed the brief.
Market
Betting marketing runs on a map that keeps changing. States and provinces open, others tighten rules on bonuses, athletes in ads and sweepstakes models, and every platform demands licenses, geo-targeting and age gates. Meanwhile bettors hold four or five apps, chase whichever welcome offer is biggest and leave the moment it runs out.
We build for the second deposit as much as the first. That means creative with personality instead of chip-stack clichés, video from the kind of voices bettors already follow, and email that brings players back on gameday. Responsible gambling messaging and market-by-market targeting are built in from the start, so campaigns stay live while they scale.
Specialties
Each one has its own market read, work and answers.
Sports & Media Personalities
We help athletes, sports creators and media personalities build paid communities and products. The Morris Twins drove 500+ sign-ups from our paid ads and content.
Picks Communities
We grow paid picks communities on Whop and Discord with Meta ads, video and email. Gold Boys drove 700+ purchases from our paid ads at a $25 average acquisition cost.
Online Casinos
We grow regulated and sweepstakes casinos with certified paid media, game-led creative and VIP email. For ReBet we produced 60+ ad videos and returned over 2.2x on ad spend.
DFS & Sportsbooks
We grow sportsbooks and DFS apps with paid media, creator-style video and email built around the sports calendar. For Strike DFS, paid traffic ran at a $2.90 cost per click, and ReBet returned over 2.2x on ad spend.
Betting Tools
We grow odds screens, bet trackers and modeling tools with paid social, demo video and email. Dimers added 1,284 paid users and $100K+ in first-month revenue.
FAQ
Can you run gambling ads on Meta and Google?
Yes, where you hold the right licenses and the platforms allow it. Meta requires written permission for online gambling ads and Google requires certification by country or state. We handle setup, targeting by licensed market, age restrictions and responsible gambling copy, and we route anything outside those limits to email and organic.
Do you work with sweepstakes and social operators?
Yes. ReBet’s sweepstakes model let it operate in more states than a traditional sportsbook, and our creative and campaigns returned over 2.2x on ad spend. Sweepstakes rules are moving quickly, so we review each state’s status with you before launch and keep messaging clear about how the model works.
How do you measure success for a betting brand?
By paying players, not installs. Depending on the product that means first deposits, paid members, handle, retention by cohort or cost per purchase. For Gold Boys it meant 700+ purchases from paid ads at a $25 average CAC across a year. We agree the metric up front and report against it.
Tell us your markets, product and current acquisition costs, and we will show you where your next profitable player comes from.
We reply within 24 hours.