Growth Marketing For Consumer And Mobile Apps

We run paid social, ad creative and lifecycle email for mobile games, fitness, language learning, personal finance and creator apps, and we measure every campaign on retained, paying users. Juice Reel grew monthly active users by 33% with us.

Rated Excellent|4.6 out of 5Trustpilot

$87,235,457

in client revenue generated

Services

Our Services For Consumer Apps

One team runs your paid media, creative, email and conversion work against the targets we agree with you.

Ad Creatives

Ads People Stop For

UGC-style reviews, screen-recorded demos and fast hook tests produced at the volume app advertising needs, so fatigue does not stall your best campaign.

Read more about Ad Creatives

Ad Management

Every Dollar Answers To A Number

Meta, TikTok and Google app campaigns optimized for trial starts, paid conversions and retained users, with budgets moved toward the cohorts that pay back.

Read more about Ad Management

Email Marketing

Revenue From The List You Already Own

Onboarding, habit-building and win-back emails that bring users back into the app, push trials toward paid and reactivate lapsed accounts.

Read more about Email Marketing

Conversion Rate Optimization

Turn Clicks Into Customers

Web-to-app funnels, quiz onboarding and paywall-style landing pages that qualify users before the store, which can lift conversion and lower platform fees.

Read more about Conversion Rate Optimization

Not Sure Where To Start?

Tell us where growth has stalled and we will tell you which lever to pull first.

Work With Us

Work

Campaigns We Have Built For Consumer Apps

Ads, app demos and emails we produced for consumer apps.

Case studies

Results We Have Delivered For Consumer Apps

How app companies grew active and paying users with Valiant.

All Case Studies

Unleashing ReBet

Results

Over 2.2x return on Advertising Spend

60+ ad Videos Created To-date

1M+ impressions Generated from Ad Videos

Read the case study

The work

ReBet entered the competitive online sportsbook and casino space with a different pitch: a social-first platform that felt less like a corporate betting giant and more like a community you'd actually want to be part of.

Read the ReBet case study

Scaling Dimers

Results

1284 new Paid Users Acquired

$100k+ 1st Month Revenue Generated

46,617 unique Clicks Generated

Read the case study

“Valiant Really Captured What We Were Trying to Get Across”

“Really great thinking across all of them. Some killer creative sparks and some really interesting spins on the different campaign briefs. You’ve really captured what we were trying to get across.”

Kieron Byatt

Marketing Admin at Dimers

Launching MarketMates

Results

14% CTR achieved 14 days after launch

3 Funnels launched for acquisition

3 Ads produced for rapid testing

Read the case study

“Well written scripts... and well delivered. Honestly very impressed.”

“I’ve been though all the new videos. They are really strong. Great work. Well written scripts... and well delivered. Honestly very impressed. We had one call and they really understood and nailed the brief.”

Sam Eder

CEO of MarketMates

Process

From First Call To Scaled Campaigns

We set up tracking and cohort reporting first, then test creative in fast cycles and scale what retains.

Kickoff and integration

A shared channel in Slack, Discord or Teams, access to your client portal, and a kickoff call that captures your goals, your numbers and your brand.

Step 1 of 7

Background

The People Who Will Run Your Account

Our team markets apps people open every day, from games like Playrix and investing apps like PortfolioTrackr to sports apps like Dimers and Juice Reel. That work is about winning users in a crowded store, explaining a product in seconds and keeping people engaged after the novelty wears off, and it is the same work in every category.

Meet the team
  • Benjamin Hall

    Benjamin Hall

    CEO, Founder

  • Theo Cockayne

    Theo Cockayne

    Head of Campaigns

  • Louis Kaufmann

    Louis Kaufmann

    Lead Video Specialist

Reviews

Don’t Just Take Our Word For It

Kieron Byatt

Marketing Admin at Dimers

“Valiant Really Captured What We Were Trying to Get Across”

Really great thinking across all of them. Some killer creative sparks and some really interesting spins on the different campaign briefs. You’ve really captured what we were trying to get across.

Betting Tools

Sam Eder

CEO of MarketMates

“Well written scripts... and well delivered. Honestly very impressed.”

I’ve been though all the new videos. They are really strong. Great work. Well written scripts... and well delivered. Honestly very impressed. We had one call and they really understood and nailed the brief.

Brokerages

Jason Love

CEO of TradeFundrr

“A Marketing Partner That Truly Delivers Results”

Working with Valiant has been one of the best business decisions we’ve made. Valiant took the time to understand our company, our goals, and our brand before developing a strategy that actually delivered results. Communication has been excellent throughout the entire process, and Valiant has consistently been proactive with new ideas and recommendations rather than simply executing tasks. If you’re looking for a marketing partner that is knowledgeable, responsive, and truly invested in helping your business succeed, I highly recommend Valiant.

Prop Firms

Zachary

Co-Founder, Bet Bettor

If you want to hire the best, you need to hire the ones that walk the talk. Too many agencies don’t truly understand marketing and what drives results in our niche. If you need a top marketing firm for your company, Valiant is a great choice.

Betting Groups

Cameron Zoub

Co-Founder of Whop

“Has been awesome working with Valiant”

Has been awesome working with these guys so far! Great communication and always willing to hop on a call.

Betting Groups

Vaporware

Owner, Prop Firm

These guys are great, I have used them on a few projects and very satisfied. Valiant’s metrics-driven approach is a breath of fresh air. Highly efficient!

Prop Firms

Randy Habba

Owner, Stock King Sharks

They work so well with you!. I truly appreciate their hard work and weekly live calls to review and work on new things if one thing is not working. The team is excellent and is there for you every day no matter the questions or concerns. Highly recommend to use them for any project you have. I've grown tremendously in all social media and my WHOP has been getting many more paid subscribers since I started with them back in October of 2024.

Trading Groups

James

CFO, Trading Education

Nothing but a good experience with the Valiant team and Ben. Worked with them for the past year with my education company, really like their focus on always optimizing and improving things as well as their strategy docs and sessions. Their graphic design and email marketing are top notch, some of the best in the industry and they've helped improve revenue by a huge amount since the start of working with them.

Trading Education

Dallas Simons

Head of Marketing at Wealth Group

“Real results from ads and short form content”

Ive developed a really good relationship with Valiant and their team, starting to see some really good results with Valiant when it comes to Ads and Short form content.

Trading Groups

Michael Curran

Founder, Online Casino

Valiant has been excellent at helping us refine our email marketing and ad buying strategy. Highly recommend Valiant to anyone serious about growing their company

Casinos

Matt Simon

Co-Founder of Option Omega

“I think these are some of the best ad scripts we’ve seen.”

All of the hooks Valiant creates in the ads are strong. Great ideas. I would highly recommend.

Trading Tools

Dangime

Founder, Sportsbook Exclusive

Game Changing for Our Sportsbook

Sportsbooks

Market

How We Approach Consumer Apps

App marketing lost its easy targeting when Apple introduced App Tracking Transparency. Attribution got noisier, cost per install climbed, and the creative became the targeting: the ad itself now decides who sees it. At the same time, app stores are crowded with near-identical products, so a strong first session matters as much as the install.

We treat creative volume and retention as one system. Our team produces a steady stream of hooks, demos and user-style videos for Meta and TikTok, reads which angles bring users who stick, and builds onboarding and win-back email around them. The goal is paying, retained users, measured by cohort rather than by cost per install alone.

FAQ

Questions Answered Before You Ask

Ready To Grow Your App?

Tell us about your app, your cost per install and your retention curve, and we will show you where creative and lifecycle can move both.

We reply within 24 hours.