Ad Creatives
Ads People Stop For
Template-to-live product demos, integration walkthroughs and before-and-after campaign stories that show marketers the result inside the first few seconds of the ad.
Read more about Ad CreativesWe help email, automation and on-site conversion platforms win marketers with paid acquisition, product video and lifecycle email. Clients include Mailmodo and Popupsmart.
Rated Excellent|4.6 out of 5Trustpilot$87,235,457
in client revenue generated
Services
One team runs your paid media, creative, email and conversion work against the targets we agree with you.
Ad Creatives
Template-to-live product demos, integration walkthroughs and before-and-after campaign stories that show marketers the result inside the first few seconds of the ad.
Read more about Ad CreativesAd Management
Paid social and search campaigns aimed at marketers by role, stack and company size, optimized on activated workspaces and paid upgrades rather than new accounts.
Read more about Ad ManagementEmail Marketing
Activation sequences that get a first list imported and campaign sent, plus upgrade, expansion and win-back flows built to your own deliverability standards.
Read more about Email MarketingConversion Rate Optimization
Template galleries, integration pages and comparison landing pages built for paid traffic and organic discovery, moving free workspaces toward a paid tier.
Read more about Conversion Rate OptimizationTell us where growth has stalled and we will tell you which lever to pull first.
Work With UsWork
Product videos, ads, emails and pages we produced for software companies.
Case studies
Case studies from the other markets we work in, where we used the same approach.
All Case Studies
Results
$1.85M+ in new revenue driven from advertising campaigns
857% ROAS client-reported, 2024 to 2025, across paid channels and 32,000+ purchases
30M+ views generated on TikTok, YouTube, Instagram, & X within 12 months



“Ben and his team have gone above and beyond to take such phenomenal care of our brand and elevating it to greater heights.”
Operations, Elite Trader Funding
Results
8X ROAS return on Ad Spend for Tradefundrr
13.54% CTR email Clickthrough Rate for Tradefundrr
15-Page Quiz Funnel launched for Trade With The Pros



The work
How We Built Multi-Channel Growth Engines Across Two Subsidiaries, Generating 8X ROAS and a Complete Digital Sales Infrastructure in Under 6 Months
Results
$310K+ in attributable revenue from email
370+ campaigns delivered across top creator accounts
1.3M+ emails delivered generating 457K+ opens and 12K+ clicks



“Has been awesome working with Valiant”
“Has been awesome working with these guys so far! Great communication and always willing to hop on a call.”
Co-Founder of Whop
Process
We start with your activation data, find the action that predicts upgrade, and point every campaign toward it.

A shared channel in Slack, Discord or Teams, access to your client portal, and a kickoff call that captures your goals, your numbers and your brand.
Step 1 of 7

Market and competitor research, positioning and a forecast you can hold us to, written into your portal before anything is produced.
Step 2 of 7

Ad accounts, pixels, server-side tracking and attribution configured and checked before a single dollar of budget is spent.
Step 3 of 7

Video, graphics and emails produced by our team, briefed from the hooks and angles already converting in your market.
Step 4 of 7

Campaigns built, checked and launched with a written test plan for the first thirty days, so every result teaches us something.
Step 5 of 7

Daily monitoring and weekly tests. Budget moves toward what is working and away from what is not, with the reason recorded.
Step 6 of 7

Weekly calls, monthly reports and a quarterly review of where to scale next, with every number visible in your portal.
Step 7 of 7
Background
Our team has spent years marketing technical products to buyers who test everything before they pay. We know how to explain a complex product in a short video, how to judge campaigns on pipeline and revenue instead of clicks, and how lifecycle email moves a trial account to a paying one. Recent software work includes InSale.ai, Mailmodo, Popupsmart, Vettd and Redstor.
Meet the team
Benjamin Hall
CEO, Founder
Andrew Kissel
Director of Marketing
Theo Cockayne
Head of Campaigns
Reviews

Jason Love
CEO of TradeFundrr
“A Marketing Partner That Truly Delivers Results”
Working with Valiant has been one of the best business decisions we’ve made. Valiant took the time to understand our company, our goals, and our brand before developing a strategy that actually delivered results. Communication has been excellent throughout the entire process, and Valiant has consistently been proactive with new ideas and recommendations rather than simply executing tasks. If you’re looking for a marketing partner that is knowledgeable, responsive, and truly invested in helping your business succeed, I highly recommend Valiant.
Zachary
Co-Founder, Bet Bettor
If you want to hire the best, you need to hire the ones that walk the talk. Too many agencies don’t truly understand marketing and what drives results in our niche. If you need a top marketing firm for your company, Valiant is a great choice.

Cameron Zoub
Co-Founder of Whop
“Has been awesome working with Valiant”
Has been awesome working with these guys so far! Great communication and always willing to hop on a call.
Vaporware
Owner, Prop Firm
These guys are great, I have used them on a few projects and very satisfied. Valiant’s metrics-driven approach is a breath of fresh air. Highly efficient!

Kieron Byatt
Marketing Admin at Dimers
“Valiant Really Captured What We Were Trying to Get Across”
Really great thinking across all of them. Some killer creative sparks and some really interesting spins on the different campaign briefs. You’ve really captured what we were trying to get across.
Randy Habba
Owner, Stock King Sharks
They work so well with you!. I truly appreciate their hard work and weekly live calls to review and work on new things if one thing is not working. The team is excellent and is there for you every day no matter the questions or concerns. Highly recommend to use them for any project you have. I've grown tremendously in all social media and my WHOP has been getting many more paid subscribers since I started with them back in October of 2024.
James
CFO, Trading Education
Nothing but a good experience with the Valiant team and Ben. Worked with them for the past year with my education company, really like their focus on always optimizing and improving things as well as their strategy docs and sessions. Their graphic design and email marketing are top notch, some of the best in the industry and they've helped improve revenue by a huge amount since the start of working with them.

Dallas Simons
Head of Marketing at Wealth Group
“Real results from ads and short form content”
Ive developed a really good relationship with Valiant and their team, starting to see some really good results with Valiant when it comes to Ads and Short form content.
Michael Curran
Founder, Online Casino
Valiant has been excellent at helping us refine our email marketing and ad buying strategy. Highly recommend Valiant to anyone serious about growing their company

Matt Simon
Co-Founder of Option Omega
“I think these are some of the best ad scripts we’ve seen.”
All of the hooks Valiant creates in the ads are strong. Great ideas. I would highly recommend.
Dangime
Founder, Sportsbook Exclusive
Game Changing for Our Sportsbook

Sam Eder
CEO of MarketMates
“Well written scripts... and well delivered. Honestly very impressed.”
I’ve been though all the new videos. They are really strong. Great work. Well written scripts... and well delivered. Honestly very impressed. We had one call and they really understood and nailed the brief.
Market
Selling marketing software means selling to the most ad-literate buyers there are. Marketers recognize every hook, every gated template and every webinar funnel. The category also changed underneath them: Apple Mail Privacy Protection made open rates unreliable, Google and Yahoo’s 2024 sender rules made authentication and spam rates a buying concern, and AI copy assistants arrived inside nearly every ESP.
Platforms that win now sell the outcome marketers report upward: revenue per send, recovered carts, captured leads. They make deliverability a visible feature, show integrations with the stack buyers already run, and let marketers reach a first campaign or popup in minutes. Freemium and template galleries drive discovery, and the upgrade is triggered by contact limits and results.
We market these products with the methods they sell. Our team builds paid campaigns aimed at marketers by stack and role, produces product videos that show a campaign going from template to live, and runs lifecycle email that practices what your platform preaches. We have produced work for Mailmodo and Popupsmart, and we know how skeptical a marketer is of marketing.
FAQ
How do you market to marketers?
With proof instead of tactics. Marketers discount clever hooks, so we lead with outcomes they can verify: a campaign built in minutes, a recovered cart, a deliverability score. Customer stories from teams like theirs carry more weight than any claim, and product demos show the work rather than describing it.
What changed with deliverability rules?
In 2024 Google and Yahoo began requiring bulk senders to authenticate their domains, offer one-click unsubscribe and keep spam complaint rates low. For email platforms that turned deliverability into a buying criterion. We help you show compliance and inbox placement as features, and we follow the same rules in your own campaigns.
Are open rates still worth reporting?
As a signal, not a goal. Apple Mail Privacy Protection inflates opens for many audiences, so we judge email on clicks, conversions and revenue per send. We still track opens to spot deliverability problems early; our win-back campaigns average a 38% open rate, but the revenue they recover is what counts.
Share your activation and upgrade numbers, and we will show you where paid, product video and lifecycle can lift paid workspaces.
We reply within 24 hours.