Ad Creatives
Ads People Stop For
Game launch teasers, live dealer clips and personality-led brand ads produced by our team, made to stand apart from the chip-and-slot stock footage everyone else runs.
Read more about Ad CreativesWe grow regulated and sweepstakes casinos with certified paid media, game-led creative and VIP email. For ReBet we produced 60+ ad videos and returned over 2.2x on ad spend.
Rated Excellent|4.6 out of 5Trustpilot$28,283,910
in revenue generated for betting clients
Services
One team runs your paid media, creative, email and conversion work against the targets we agree with you.
Ad Creatives
Game launch teasers, live dealer clips and personality-led brand ads produced by our team, made to stand apart from the chip-and-slot stock footage everyone else runs.
Read more about Ad CreativesAd Management
Certified campaigns in licensed states and permitted markets only, with age and geo controls, optimized on first deposits and day-30 player value instead of registrations.
Read more about Ad ManagementEmail Marketing
Welcome journeys, game launch announcements, VIP communications and reactivation offers that respect self-exclusion lists, deposit limits and every market’s bonus rules.
Read more about Email MarketingConversion Rate Optimization
Market-specific landing pages and registration flows with clear terms, wagering requirements stated plainly and fast mobile load times on every device.
Read more about Conversion Rate OptimizationTell us where growth has stalled and we will tell you which lever to pull first.
Work With UsWork
Ads, emails and pages we produced for sportsbooks, DFS apps, betting tools and picks groups.
Case studies
How betting operators, tools and communities grew paying players with Valiant.
All Case Studies
Results
$310K+ in attributable revenue from email
370+ campaigns delivered across top creator accounts
1.3M+ emails delivered generating 457K+ opens and 12K+ clicks



“Has been awesome working with Valiant”
“Has been awesome working with these guys so far! Great communication and always willing to hop on a call.”
Co-Founder of Whop
Results
Over 2.2x return on Advertising Spend
60+ ad Videos Created To-date
1M+ impressions Generated from Ad Videos



The work
ReBet entered the competitive online sportsbook and casino space with a different pitch: a social-first platform that felt less like a corporate betting giant and more like a community you'd actually want to be part of.
Results
1284 new Paid Users Acquired
$100k+ 1st Month Revenue Generated
46,617 unique Clicks Generated



“Valiant Really Captured What We Were Trying to Get Across”
“Really great thinking across all of them. Some killer creative sparks and some really interesting spins on the different campaign briefs. You’ve really captured what we were trying to get across.”
Marketing Admin at Dimers
Process
We map your licensed markets and bonus rules first, then build creative and CRM that can run in every one of them.

A shared channel in Slack, Discord or Teams, access to your client portal, and a kickoff call that captures your goals, your numbers and your brand.
Step 1 of 7

Market and competitor research, positioning and a forecast you can hold us to, written into your portal before anything is produced.
Step 2 of 7

Ad accounts, pixels, server-side tracking and attribution configured and checked before a single dollar of budget is spent.
Step 3 of 7

Video, graphics and emails produced by our team, briefed from the hooks and angles already converting in your market.
Step 4 of 7

Campaigns built, checked and launched with a written test plan for the first thirty days, so every result teaches us something.
Step 5 of 7

Daily monitoring and weekly tests. Budget moves toward what is working and away from what is not, with the reason recorded.
Step 6 of 7

Weekly calls, monthly reports and a quarterly review of where to scale next, with every number visible in your portal.
Step 7 of 7
Background
Valiant grew up in sports betting communities, working with picks groups, handicappers and creators on Whop and Discord. That is how we learned what makes a bettor trust a capper, tail a play and renew. That knowledge turned Dimers’ betting data into 1,284 paid users, and it built ReBet a video program that returned over 2.2x on ad spend.
Meet the team
Benjamin Hall
CEO, Founder
Andrew Kissel
Director of Marketing
Theo Cockayne
Head of Campaigns
Reviews
Zachary
Co-Founder, Bet Bettor
If you want to hire the best, you need to hire the ones that walk the talk. Too many agencies don’t truly understand marketing and what drives results in our niche. If you need a top marketing firm for your company, Valiant is a great choice.

Cameron Zoub
Co-Founder of Whop
“Has been awesome working with Valiant”
Has been awesome working with these guys so far! Great communication and always willing to hop on a call.

Kieron Byatt
Marketing Admin at Dimers
“Valiant Really Captured What We Were Trying to Get Across”
Really great thinking across all of them. Some killer creative sparks and some really interesting spins on the different campaign briefs. You’ve really captured what we were trying to get across.
Michael Curran
Founder, Online Casino
Valiant has been excellent at helping us refine our email marketing and ad buying strategy. Highly recommend Valiant to anyone serious about growing their company
Dangime
Founder, Sportsbook Exclusive
Game Changing for Our Sportsbook

Jason Love
CEO of TradeFundrr
“A Marketing Partner That Truly Delivers Results”
Working with Valiant has been one of the best business decisions we’ve made. Valiant took the time to understand our company, our goals, and our brand before developing a strategy that actually delivered results. Communication has been excellent throughout the entire process, and Valiant has consistently been proactive with new ideas and recommendations rather than simply executing tasks. If you’re looking for a marketing partner that is knowledgeable, responsive, and truly invested in helping your business succeed, I highly recommend Valiant.
Vaporware
Owner, Prop Firm
These guys are great, I have used them on a few projects and very satisfied. Valiant’s metrics-driven approach is a breath of fresh air. Highly efficient!
Randy Habba
Owner, Stock King Sharks
They work so well with you!. I truly appreciate their hard work and weekly live calls to review and work on new things if one thing is not working. The team is excellent and is there for you every day no matter the questions or concerns. Highly recommend to use them for any project you have. I've grown tremendously in all social media and my WHOP has been getting many more paid subscribers since I started with them back in October of 2024.
James
CFO, Trading Education
Nothing but a good experience with the Valiant team and Ben. Worked with them for the past year with my education company, really like their focus on always optimizing and improving things as well as their strategy docs and sessions. Their graphic design and email marketing are top notch, some of the best in the industry and they've helped improve revenue by a huge amount since the start of working with them.

Dallas Simons
Head of Marketing at Wealth Group
“Real results from ads and short form content”
Ive developed a really good relationship with Valiant and their team, starting to see some really good results with Valiant when it comes to Ads and Short form content.

Matt Simon
Co-Founder of Option Omega
“I think these are some of the best ad scripts we’ve seen.”
All of the hooks Valiant creates in the ads are strong. Great ideas. I would highly recommend.

Sam Eder
CEO of MarketMates
“Well written scripts... and well delivered. Honestly very impressed.”
I’ve been though all the new videos. They are really strong. Great work. Well written scripts... and well delivered. Honestly very impressed. We had one call and they really understood and nailed the brief.
Market
Online casino is legal in only a handful of US states, plus Ontario and a patchwork of international markets, and the rules differ in each. Sweepstakes and social casinos filled the gaps, but a growing list of states has moved against them. Meanwhile every operator offers the same slots from the same studios, so most casino advertising reduces to one more deposit match.
The operators that grow treat the welcome bonus as an introduction rather than the whole relationship. They build a name players recognize, promote game launches and live dealer tables with personality, and invest in CRM that knows who plays what. Responsible gambling tools are visible, wagering requirements are explained honestly, and VIP programs reward play without pushing it.
We help casinos compete on more than bonus size. Our team produces game-led and personality-driven creative, runs campaigns only in licensed or permitted markets with the right certifications, and builds lifecycle email that lifts player lifetime value without crossing responsible gambling lines. For ReBet, a social-first sportsbook and casino, we produced 60+ ad videos and returned over 2.2x on ad spend.
Specialties
FAQ
Do you work with sweepstakes casinos?
Yes, with extra care on where campaigns run. Sweepstakes models let operators like ReBet reach more states than a licensed casino, but legislatures are actively restricting them. We check each state’s current position with your legal team before spend goes live, and creative always explains coins, prizes and redemption clearly.
Can casino ads run on Meta and Google?
In permitted markets, yes, once the operator holds the right license and platform certification. Targeting is limited to legal-age users in approved regions, and some markets restrict bonus messaging in ads altogether. We set campaigns up to those rules and lean on email and owned channels where paid reach is limited.
How do you grow player lifetime value responsibly?
By personalizing around what players enjoy rather than how much they deposit. Game recommendations, new launch alerts and tournament invitations drive return visits, while deposit limits, cooling-off options and self-exclusion are respected in every flow. Healthy players stay longer, and that is the value we optimize for.
Tell us your markets, your licenses and your current player value, and we will show you where creative and CRM can grow it responsibly.
We reply within 24 hours.